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3 Consumer Behavior Shifts in 2026
Consumer behavior is evolving faster than ever as we kick off 2026. Economic pressures, rapid tech advances, and shifting cultural values have changed how people shop, spend, and choose brands. One striking finding is the balance consumers now strike…
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Who Really Has the Upper Hand: Employers or Talent?
Key HR insights from a candid discussion on the recent Yosa podcast for the Affiliate & AdTech market The question “Who’s in control: employers or specialists?” sounds simple, but in today’s affiliate and adtech market, it’s anything but. During …
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What is Performance Marketing? Definition, Examples, Benefits
Learn what performance marketing is, how it works, top examples, and why it’s a must-know strategy for advertisers aiming to maximize ROI. What is performance marketing? It’s a results-driven digital marketing approach where advertisers only pay when…
Learn more
3 Consumer Behavior Shifts in 2026
Consumer behavior is evolving faster than ever as we kick off 2026. Economic pressures, rapid tech advances, and shifting cultural values have changed how people shop, spend, and choose brands. One striking finding is the balance consumers now strike…
Learn more
Who Really Has the Upper Hand: Employers or Talent?
Key HR insights from a candid discussion on the recent Yosa podcast for the Affiliate & AdTech market The question “Who’s in control: employers or specialists?” sounds simple, but in today’s affiliate and adtech market, it’s anything but. During …
Learn more
What is Performance Marketing? Definition, Examples, Benefits
Learn what performance marketing is, how it works, top examples, and why it’s a must-know strategy for advertisers aiming to maximize ROI. What is performance marketing? It’s a results-driven digital marketing approach where advertisers only pay when…
Learn more
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